differentiate your online course
Tips

5 Ways to Differentiate Your Online Course from the Competition

Tips

There’s a lot of competition out there for online courses. But don’t let that discourage you! Competition is a good thing. It usually means there is a market, so don’t be intimidated by it. You should, however, think about how you make your course so attractive that people will choose it over other alternatives.

It’s all about differentiation. You have to differentiate your online course from the competition to get more students, and it’s not as difficult as you think. 

Here are five ways to make your course stand out from the rest:

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Company

Spectoos 2.0 Platform Tutorial

Company, Information, Tips

We recently launched the new and improved Spectoos 2.0! Now, there are more and better ways to share your testimonials online. 

We made a lot of changes that we’re very excited to share with you.

  • The new Dashboard gives you an in-depth look at how all of your testimonials and widgets are performing.
  • As for your Testimonials, we’re giving you more control than ever before to publish, hide, edit, delete, filter, and add testimonials manually.
  • Our new Widgets allow you to manage and display your testimonials in more unique and interesting ways.
  • Leads help you gain new customers directly from your testimonials.
  • Pages offer you an option for displaying your testimonials and another for garnering new testimonials.
  • Lastly, our new Tags feature allows you to create automatic workflows for your testimonials.

Let’s take an in-depth look at all of these incredible new features together!

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Conversion Optimization

5 Reasons Your Customer Success Stories are NOT Working

Conversion Optimization, Information, Marketing, Tips

You have probably read all of the stats about testimonials and populated your site with customer success stories so that you too could reap benefits like these:

  • 93% of users say their buying decisions are influenced by online reviews.
  • 68% of users are willing to pay up to 15% more for a product or service if a customer success story convinces them the product or service will be useful.
  • Reviews on a site can boost conversion. Expensive items given customer reviews boosted conversion rates by 380%.
  • 85% of users ages 18 to 34 trusted verified reviews more than any other type of information.
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challenges freelancers face
Tips

5 Problems Freelancers Face and Tips to Overcome Them

Tips

Running your own freelance business comes with a lot of perks. For starters, you don’t have to deal with a commute. You can choose your own hours. Comfortable in your PJ’s? Go ahead and spend all day wearing them. Have a dentist’s appointment in the middle of the afternoon? Not a problem.

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online course reviews
Information

Don’t Make These 3 Mistakes with your Online Course Reviews

Information, Tips

The “Online Report Card: Tracking Online Education in the United States” has found that the number of students taking online courses has grown to 5.8 million nationally, continuing a growth trend that has been consistent for 13 years.

What’s more, 34% of those who study online are under the age of 25, indicating that more and more students are choosing to study for their degrees online as opposed to traditional in-person learning.

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