Conversion Optimization

5 Reasons Your Customer Success Stories are NOT Working

You have probably read all of the stats about testimonials and populated your site with customer success stories so that you too could reap benefits like these:

  • 93% of users say their buying decisions are influenced by online reviews.
  • 68% of users are willing to pay up to 15% more for a product or service if a customer success story convinces them the product or service will be useful.
  • Reviews on a site can boost conversion. Expensive items given customer reviews boosted conversion rates by 380%.
  • 85% of users ages 18 to 34 trusted verified reviews more than any other type of information.
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Marketing

7 Effective Ways to Get Customer Testimonials

Congratulations on launching your startup! You’re on your way to making millions, to negotiating that buy-out, to launching on NASDAQ…you get the idea.

Well, as you’ve probably already gathered, it’s not quite that easy.

Let’s take a look at the fundamentals. You’ve got everything in place: Your product works beautifully, your sales team is ready to roll, your website is beautifully designed and tells your story perfectly. Now, all you need to do is get some customers!

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decrease conversion rate
Conversion Optimization

6 Proven Hacks to Drastically Decrease Your Website’s Bounce Rate

If your website is attracting thousands of visitors a month but your conversions don’t reflect that, you probably have a bounce rate problem.

Imagine you’re on your phone or computer, and you’re trying to visit a website, but it’s taking forever to load. How long will you wait around to make it work before choosing another website to find the information you need? Most of us will only give a page a few seconds—three or less—to load before we “bounce” away.

Increase your conversions by signing up for the Spectoos testimonial platform today. 

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