Gears
Company

Main Uses for the Spectoos Faceboard Widget

When operating an online business, one of the most important elements to include in your website is reliable customer testimonials. These are even more important when you want to use your website, not only for business promotion, but for networking as well. It is crucial to showcase real testimonials on your website, as opposed to only your marketing content and images, alone.

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Responsive web design
Information

Tips for a Stellar Responsive Design

Google recently announced an important update to the way it ranks websites. This massive update centers around one main criteria: is the website responsive on mobile devices?

A website that is responsive is a website that expands or contracts to fit the size of the device that it is being displayed on. This means that your website will change in size across various devices including smartphones, tablets and desktops, providing a unified experience for the user.

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Web Testimonials Done Right
Information

Web Testimonials Done Right

Why do you have a website?

Have you ever stopped to think about that, or do you just have one because you know you “should?”

Do your reasons include any of these?

  • Sell products and services
  • Demonstrate credibility and expertise
  • Build brand awareness
  • Establish thought leadership or trust with audience
  • Differentiate your company from its competitors

One great tactic for achieving these goals is using customer testimonials on your website. However, simply having testimonials is not enough; you must pay extra attention to what kind of testimonials you use and how you use them.

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LinkedIn Tips Final Frontier
Conversion Optimization

Lead Generation’s Final Frontier: LinkedIn Tips to Generate More Leads for Your Business

Once, we as humans were earthbound. We crossed oceans in search of new lands. We conquered territories and created alliances. In much the same way, as online marketers, we were once website-bound. We relied on our on-site lead collection techniques. As space has become the “final frontier” of mankind’s exploration, so has social media become the final frontier of lead generation.

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