When you use LinkedIn to market your products or services, trust is often the differentiator that can make or break the deal. Social network marketers, in some ways, infiltrate the target audience’s personal space. When done with an aura of trust surrounding yourself and your brand, this will received be a welcomed influence (instead of an unwanted advance). Here are five tips to make sure yours is the former:
All of you HR professionals out there already know about attracting the right prospects, interviewing and screening applicants, and dealing with workplace challenges. But now that you are running a business, you need to use your own advice and market yourself to prospective clients in the way that you suggest job prospects sell themselves to their interviewers. And that means improving your online presence, getting noticed and building an online reputation. Here are a few ways you can do that:
Step 1: Choose a primary keyword
1. Go to Google Keyword Planning Tool and create an AdWords account (free) or alternatively create a pro account with KeywordTool.io.
2. It is also recommended to use a tool called UberSuggest. This tool will list all the auto-complete suggestions by Google per any given keyword.
3. How to use Google’s Keyword Planner:
Thanks to the online era, nearly everything can be done remotely, whether it’s shopping, working or studying. But when it comes to online courses, there are so many virtual schools where students can learn that it can be difficult for them to know which is the best to enroll in. This is where online course testimonials come into play, as they can help you empower your online courses and get more students to register for your classes.
The internet has changed our lives in so many ways. One of the most significant is the contributions it has made to education and learning. The availability of online tutorial and training sites makes gaining knowledge very accessible and convenient. Whether it’s learning computer programming, how to speak Spanish, or even to get an MBA, people can learn whatever they subject they choose to improve their lives.
Having Amazon reviews is a very important element for growing and strengthening your online business. But if you are also using a website to sell products and goods, then it is important for those customer reviews to appear there, too.
But how can you do that?
Recently, on a family vacation to Greece, a tour operator asked my family to leave a positive review on TripAdvisor. They explained that most of their business comes from their great TripAdvisor reviews and they wanted to keep it going.
There are thousands of online courses out there, and the breadth of options can overwhelm even the most eager of students. So why not help them out (and fill up your online course, while you’re at it) in one of the most authentic ways possible?
Freelance writers might know better than any other type of professional what impact a good word can make. Considering that 88% of people trust online reviews as much as personal recommendations, it’s easy to understand how testimonials can help make or break a freelancer’s business.